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U.S. Bank's New Ads Imagine the Future, Thanks to Some Clever Visual Tricks
U.S. Bank's new campaign from Carmichael Lynch leaves a lot to the imagination. For example, in "New House," a young couple tour their dream home ... which hasn't been built yet. Most of the story...
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Pokémon Unveils Its Super Bowl Ad, the First of This Year's Spots to Roll Out...
Pokémon has become the first brand to unveil a full 2016 Super Bowl commercial, rolling out an extended version of its 20th anniversary spot that will run in a 30-second version on the Feb. 7...
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Why Jamie Foxx and Jason Biggs Are Chatting With DirecTV's 'Settler' Guy on...
As the preferred social platform for griping about #firstworldproblems, Twitter is the next logical destination for DirecTV's "Settlers" campaign, which is all about accepting a less-than-perfect life...
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A Hungry Marilyn Monroe Butchers 'Happy Birthday' in Snickers' Super Bowl Teaser
She's America's original sweetheart. But when she's hungry, Marilyn Monroe takes a turn for the worse. That's according to Snickers' new Super Bowl ad teaser, in which she reprises her iconic "Happy...
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Ad of the Day: Ellie Kemper Helps Buick Get Quirky for Millennial Love
Kimmy Schmidt may be unbreakable. But hey, Ellie Kemper, give that retractable roof button a rest already! The actress shifts her quirky-geek persona into high gear for a fun Buick campaign from...
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Agency Vows to Stop Objectifying Women in a Great Video Mocking Truly...
One agency is promising to quit one of advertising's worst habits—objectifying women. Manhattan-based Badger & Winters is making its case with a new video, titled "We Are #WomenNotObjects." The...
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Why a Digitally Savvy Finance Brand Decided to Go 'Old School' With a Super...
Despite some initial skepticism about whether it was the right move, financial services company Social Finance, or SoFi, is now all in on the Super Bowl. Part of a larger introductory campaign from...
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Assemble Your Own Artistic Masterpiece With Ikea's New Adult Coloring Book
If you like assembling Ikea furniture, you'll love coloring in Ikea coloring books. Ikea just released an adult coloring book sure to appeal to the fast-growing segment of adults who believe coloring...
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Amazon to Air Its First Super Bowl Ad, Starring Alec Baldwin and Dan Marino
Amazon will air its first-ever Super Bowl ad on Feb. 7, Adweek has confirmed, and it has recruited Alec Baldwin for his first Super Bowl campaign since Hulu in 2009. The company released a teaser...
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Quicken Loans Wants to Save the Entire U.S. Economy in Its First Super Bowl Ad
Quicken Loans' Rocket Mortgage app doesn't just simplify the home financing process. It can start a chain reaction that could brighten the prospects of the entire American economy, according to the...
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Giant Ben Franklin and Giant Cheesesteak Battle in Inexplicably Weird Philly...
The City of Brotherly Love looks hip, inviting and postcard-perfect in a scenic new tourism ad ... that is, until a skyscraper-size Benjamin Franklin starts pounding the pavement to do Godzilla-style...
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Ad of the Day: McDonald's Says Just Thinking About Its Food Will Help in a...
If you're attacked by a bear while changing a tire on an icy road, McDonald's suggests hiding in your car, closing your eyes and going to your happy place—which might include dreaming of a fast-food...
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Fiber One Returns with a Few Uncomfortably Irregular Constipation Scenarios
Saatchi & Saatchi is getting awfully regular at crafting goofy, effective spots for Fiber One. Following its pregnant man and rubber biscuit ads from last year, the New York agency has squeezed...
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Old Spice Is Opening Futuristic Twitter Accounts for Some of Its Fans' Future...
Wieden + Kennedy is doing a fun little real-time Twitter stunt for Old Spice today. It began with the brand asking a simple question: If you could ask your future self one question what would it be?—...
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Nike's 'Better for It' Women's Campaign Gets Brand's First-Ever Scripted...
Last April, Nike launched "Better for It," its largest and most integrated women's campaign to date. It was mostly traditional in its format—commercials, print ads, digital, etc.—if not in its...
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Axe Is Bringing Its Great 'Find Your Magic' Commercial to the Super Bowl
Axe has enjoyed such a positive reaction to its "Find Your Magic" campaign, launched earlier this month, that it's bringing a 30-second version of the anthem TV commercial to the Super Bowl. After...
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Death Wish Coffee Co. Wins Intuit's Contest and Will Air This Ad on Super...
Well, we predicted it. Death Wish Coffee Co. has won Intuit QuickBooks' annual "Small Business, Big Game" contest and will get to air a commercial on Super Bowl 50—the only small business advertising...
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Feel the Urge to Netflix and Chill? Have We Got the Airbnb Listing for You!
It's no igloo, but finally there's an Airbnb apartment specifically made to Netflix and chill.Available in New York for a paltry $400 a night (almost the same price as a Sofitel when you book at the...
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Ad of the Day: Peter Stormare Is Back, and as Dark as Ever, for Black Ops 3
Attention, Black Ops fanatics. "The Replacer" is back, and once again, he's fully prepared to step into your shoes. After a three-year absence, actor Peter Stormare returns with a vengeance as the...
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A Ground Beef Company Just Made This Random but Pretty Hilarious 'Like a...
P&G's Always scored a smash hit with "Like A Girl." Now, that women's empowerment campaign has a new parody—about the expectations society puts on hamburgers. Ground meat purveyor Schweid &...
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