'Christians Make Better Lovers,' Claims Ad Campaign
Christian singles in the U.K. seeking like-minded partners to share romantic dinners of fishes, loaves and vino on Saturday nights might want to check out these cheeky posters launching today in...
View ArticleKia Preps a Matrix Spoof With Laurence Fishburne for the Super Bowl
The Matrix may be 15 years old, but the reality is, advertisers still love it. Less than a year after GE recruited Agent Smith (actor Hugo Weaving) for its "Brilliant Machines" campaign, Kia has...
View ArticleWorking Out at Equinox Will Make You Tough, Naked and a Little Dumb
Getting ripped at a luxury gym will make you want to get more naked everywhere, says luxury gym Equinox. OK, if your prerequisite for being comfortable getting more naked everywhere is having the body...
View ArticleDeaf NFL Player Derrick Coleman Tells His Story in Terrific Duracell Ad
As huge of an advertising juggernaut as the NFL is, commercials starring NFL players often feel interchangeable. Here, though, is a great piece of work from Duracell starring Derrick Coleman, the...
View ArticleSurvey Predicts a Bleak Future for Agencies
If you think the prospects for agencies are challenging right now, look ahead five years. Some 320 marketing and agency leaders did just that, painting a bleak portrait of 2019 in an anonymous survey...
View ArticleM&M's Spoof Action Movies in Cinema Plea to Silence Your Cellphone
The iconic M&M's candies call for filmgoers to turn off their cellphones and respect their fellow theater patrons in this mock blockbuster action-movie trailer from BBDO that marks the first time...
View ArticleHonda's 'Hands,' Fiat's Typeface Drive Off With Top Honors at Auto Ads of the...
The 2014 One Show Automobile Advertising of the Year awards are being presented today at the North American International Auto Show in Detroit. And Honda has grabbed the top prizes in both the TV and...
View ArticleAd of the Day: Sony Traces Its Long, Winding Road of Art and Engineering
Sony really wants you to know just how relevant it is. The legacy tech behemoth is out with an ambitious new 90-second anthem spot from Wieden + Kennedy in Portland, Ore., that draws on a star-studded...
View ArticleLatest Horror-Movie Ad Prank, With a Screaming Devil Baby, Is Completely...
Here's one baby that no one's expecting. "Devil Baby Attack," a rather mean-spirited if grimly hilarious marketing stunt for the upcoming horror film Devil's Due, shows what happens when well-meaning...
View ArticlePlanet Fitness Parodies the Insanity of Rigorous Fitness Classes at Other Gyms
Planet Fitness is back with the latest spot in its campaign against "gymtimidation." This time, we peek in on an unnamed competitor, where an insanely pumped-up instructor is leading a class of...
View ArticleChocolate and Peanut Butter Try Couple's Therapy in Butterfinger's Racy Super...
Sorry, Bart. It looks like Butterfinger's first Super Bowl ad will have a theme better suited to those over 18. The Super Bowl spot, by ad agency Dailey, will launch Butterfinger Peanut Butter Cups....
View ArticleAxe Brings a Message of Peace to the Gender Wars, and the World, in Super...
Axe, the Unilever men's personal-care brand known for inciting controversy in the gender wars with ads often deemed sexist, wants everyone to just get along in its 30-second Super Bowl spot—which...
View ArticleAd of the Day: Congo's Sapeurs Star in the Best-Dressed Guinness Commercial Ever
When global marketers portray Africa, the goal is usually humor or pity. Rarely do brands treat Africans as cultural equals, much less as inspirational role models. Breaking that trend is one of...
View ArticleBBC's Sochi Ad Will Make You Never Want to Leave the House, Much Less Compete...
The BBC's official trailer for its coverage of next month's Winter Olympics in Sochi, Russia, has its champions and detractors, with some applauding the 90-second clip's epic sweep and others...
View ArticleJohnnie Walker's Stunning Glass Car Reflects Human Fragility in Drunk-Driving...
IDEA: It's a brutal irony of the automobile: Speed and power are its strengths, yet they combine to make its occupants ever more vulnerable. It's true of any driving, and especially true of drunk...
View ArticleDivorce Lawyer Ads on YouTube Don't Get Much More Clever Than This
Even lawyers not named Scott Hoy tend to have trouble coming up with good advertising. Here's an exception—a clever new campaign from Rockville, Md., law firm Esteban Gergely from Grey's Hispanic...
View ArticleChris Kuenne, Rosetta Founder, Leaves The Publicis Groupe Shop
Chris Kuenne, who founded Rosetta in 1998, has stepped down from his non-executive role with the Publicis Groupe shop. Kuenne negotiated a $575 million sale to Publicis in 2011, and served as CEO of...
View ArticleAd of the Day: Subaru's Road-Tripping Dogs Are Cute, Funny and Almost Human
Chances are you've already got an idea of what the typical Subaru owner looks like: They enjoy L.L. Bean, buying granola at Whole Foods and being very involved in their kid's soccer team. And they...
View ArticleIntense Subaru Ad Focuses Almost Entirely on One of Its Vehicles Horribly...
And speaking of Subaru, here's another new spot from Carmichael Lynch for the automaker, and it's a whole lot more sobering than that snogging-dogs one. This one's about safety, and it boldly shows...
View ArticleAd of the Day: Pandora Freezes Those Crazy Moments When Music Transcends All
Pandora isn't just an Internet radio provider, says Internet radio provider Pandora. It's actually part of your destiny, or a series of chance events, or a magical discovery algorithm, or whatever it...
View Article