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Ad of the Day: Sofia Coppola Directs 4 Oddly Charming Holiday Spots for Gap
Gap's new tagline, introduced a few months back, is "Dress normal." But the retailer knows your family is anything but—particularly at the holidays. Having launched the new positioning with David...
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Wearing a Fake Ebola Hazmat Suit for Halloween? Donate a Real One Instead
Planning to dress up in fake ebola hazmat gear for Halloween? That's awfully douchey, don't you think? Nonprofit humanitarian group Doctors of the World has an idea, though. Why not join the "More...
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'Dumb Ways to Die' Returns With a Trick-or-Treat Halloween Special
"Dumb Ways to Die," the famed Australian train-safety campaign from 2012, has done a couple of encores for special occasions. First it did a Valentine's Day ad. And now it's done a little...
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Honda's Double-Sided Story on YouTube Is Mind-Bendingly Brilliant
Well, this might just blow your damn mind. Honda and Wieden + Kennedy London have created a rather incredible "double-sided story" on YouTube to promote the Civic and its sportier sibling, the Civic...
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20 Years Before It Was Cool to Cast Gay Couples, Ikea Made This Pioneering Ad
The mini-wave of brands casting gay couples in TV ads this year continues to rise, with the likes of Honey Maid,Cheerios and DirecTV all diving in. More power to them. But Ikea was the first marketer...
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And Here Is Nike's Grand, Gritty Salute to LeBron James and His Return to...
LeBron James can go home again. And again. And again. The NBA star's return to Cleveland from Miami was always going to be fodder for numerous ad campaigns. And indeed, we've already seen spots from...
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Netflix's Fun Outdoor Ads Use 100 Awesome GIFs From Shows and Movies
GIFs have left the nest! The digital video files first made a jump to TV a while back, thanks to Fiat. And now they've ventured all the way outside in a fascinating Netflix campaign from Ogilvy Paris....
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1960s Adman Makes a Hilarious and Obscene Visit to a Modern Agency (NSFW)
We've already seen how Joan Harris (aka, Christina Hendricks) might adjust to life at a modern ad agency. Well, this guy is way more of a train wreck. Canadian ad agency Zulu Alpha Kilo put together...
View ArticleAdweek's Top 5 Commercials of the Week: Oct. 24-31
Happy Halloween! Unfortunately, we could only scare up one spooky spot for this week's collection of best spots. But don't worry, the other four ads are a treat. Check them out below, and vote for...
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What Makes a Great Creative Director? Here's How 10 of Them Answered That...
Ask what makes a great creative creative director, and you'll probably get as many different answers as there are creative directors.The 3% Conference recently went around asking a bunch of cds about...
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The Best Video Ever About the Sheeplike Insanity of Real-Time Marketing
Ever feel like real-time marketing is all about being first, and not about being good? You're not alone. John St., the Toronto agency that regularly produces scathing parody videos about the ad...
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Asics Salutes 500 NYC Marathon Runners by 3-D Printing Statues of Them
Asics and ad agency Vitro always do something special around the New York City Marathon, whether it's having people race against a virtual Ryan Hall in the subways or daring you to remain upright on...
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Chobani Dresses Dogs Up in Costumes in Adorable Ad for Halloween
Petco had a whole Halloween contest around dressing up pets this month, but you don't have to be a pet brand to get in on that action. Droga5 did this cute ad for Chobani, featuring pooches in their...
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Carl's Jr.'s Latest Sexed-Up Burger Eater Is Less Classically Beautiful Than...
If you thought there was no way to top a Paris Hilton-Hannah Ferguson slow-motion car-washing, sex-eating burger-palooza, you'd be wrong, Carl's Jr. wants to tell bros.Supermodels and celebutantes...
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Ad of the Day: Lowe's Rolls Out 8 More Charming and Useful 'Fix in Six' Vines
Is Lowe's "Fix in Six" the best-ever use of Vine by a marketer? You can ponder that question over more delightful creative from the campaign, as BBDO New York has released eight new looping videos in...
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Seduced by an Idea? Go All the Way and Register the Domain Name, Says Verisign
It's official: Internet domain-name company Verisign has launched one crazy (and at times creepy) campaign. Which of the four videos from FCB Chicago is the most self-consciously bizarre? You've got...
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James Franco Is Saved From Certain Death by a Quick-Thinking Droid Turbo
The new Droid Turbo is so fast that when James Franco falls off the roof at a party, he can use the Motorola phone to find the nearest safe landing, calculate the best route there and text his date to...
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Ad of the Day: Everything's Great, Then Awful, Then Maybe OK in John Wall's...
John Wall's new Adidas shoe just dropped at Foot Locker. And according to this new ad, it might just be the beginning of something both great and terrible."The Process" from BBDO New York is actually...
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Concord Grapes Become Chatty Sitcom Characters in Welch's New Campaign
Is the time ripe for a sitcom starring a bunch of grapes? The VIA Agency's new campaign for Welch's mimics/spoofs the prime-time sitcom format to deliver the message that grape juice has heart health...
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Finally, Advertising Case Study Videos Get Their Own Award Show
Case study videos. I could watch them all day long. They're my favorite form of media entertainment—apart from sitcoms starring Concord grapes, that is. These days, advertising case studies are so...
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