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Ad of the Day: Honda Explores the Strange Art of Precision Walking in This...
In a beautiful display of step-by-step precision, Honda's latest TV ad for its new HR-V focuses on walking—not driving. The new 60-second spot, "Stepping," created by mcgarrybowen London for Honda...
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Have You Ever? This Ad for Big Lots Goes From Oddly Repetitive to Downright...
If you're a woman with an eye for design, Big Lots will apparently have you at a loss for words. But thankfully, there's AutoTune. In the chain's latest ad from agency OKRP, pairs of women—or...
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Ad of the Day: This Woman's Heartbreaking Makeup Tutorials Double as Powerful...
This isn't the kind of makeup tutorial you see every day. In this compelling video by Ogilvy & Mather, a young vlogger named Reshma neatly walks viewers through the process of applying red...
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Wrangler Busts Out Its Cringeworthy Evil Twin, Wrongler, in These Bizarre Ads
This week's honors for goofiest mangling of one's own brand name goes to Wrangler, which is launching a social and out-of-home campaign in Europe contrasting "Wrangler" and "Wrongler" ways of living....
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Ad of the Day: This Amazing New Gadget, the Quitbit, Tells You When Your Time...
It doesn't time your run. It's for when your time runs out." That's one of the slogans being used for a shocking new device called the Quitbit, a macabre piece of wearable tech that pinpoints the...
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This Branding Video Cleverly Celebrates Famous Logos Without Actually Showing...
You know, some elements of this video from Denmark-based digital agency Inetdesign seem awfully familiar. That's because the clip uses famous logos to explain the importance of branding. Sort of. The...
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Initiative Signs Its First Global Chief Creative Officer
Initiative named Nick Childs as its first global chief creative officer this month. Childs joins the media agency, which is part of the IPG Mediabrands group, after spending five years as executive...
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Older Women Tell Younger Ones How to Live a Life Without Regret in Lovely...
Sanctuary Spa, a skincare brand in the U.K., conducted a survey that found a disturbing 40 percent of women feel ready to burn out at any moment. Maybe it's because 70 percent feel pressure to be...
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KFC Offers Free Meals to Victims of Social Network Outages
It says something about the world that reporters consider it news to mention when Facebook or Twitter are down for more than a few minutes. With this in mind, KFC Romania and agency McCann came up...
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Bank of America's Marketing Morons Torment Billy Idol in Hilarious Ads From...
Bank of America and Christopher Guest would like to remind you ad people that there is, in fact, such a thing as a bad idea. And the argument, which doesn't need much help to start with, gets an...
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Fat- and Period-Shaming Collide in Easily the Year's Most Offensive Ad Aimed...
Fat-shaming and period-shaming in a single commercial? J. Walter Thompson Melbourne has managed it, with predictably bad results, in this spot for Unicharm's SOFY BeFresh Pads. The ad is titled "Ugh...
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Ad of the Day: Jet.com Just Made 50 Crazy Real-Time Ads Based on User...
Jet.com's advertising is so unabashedly, self-consciously silly, it's enough to make your head explode. First there was R/GA's "mind-blowing" spot introducing the members-only shopping site to the...
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Wieden + Kennedy Waxes Metaphorical in First Full Campaign for Verizon
Verizon recently surprised many in the agency world by signing Wieden + Kennedy as its newest creative partner without launching a formal review. And this week, after introducing a sleeker logo,...
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Under Armour Welcomes Hundreds of Tom Bradys Back to Football in Ad for...
As expected, Under Armour added Tom Brady to its new "Rule Yourself" campaign on Thursday, and the timing couldn't have been better—as the Droga5 spot premiered during the NFL's season opener between...
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Ad of the Day: You Just Might Pee Yourself Over Copper Mountain's Gloriously...
If there's a better way to sell folks on Copper Mountain skiing than dressing actors up as urine—yes, urine!—I'm certainly not aware of it. That's just one of four loopy anatomical scenarios that...
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A Man Finds Commuting Zen in This Brilliantly Silly Ad for Mobile Train...
If you're the type of person who wants to feel spiritually at one with the act of commuting by train, then British ticketing company Trainline would like you to try its app. In this new ad from...
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People Magazine Celebrates Jennifer Lawrence's Compulsive Photobombing in New Ad
Keen celebrity followers probably already know that Oscar-winning actress Jennifer Lawrence is a notorious red-carpet photobomber. But did you have any idea how extensive her list of victims is? It...
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What Is Zimmerman's Media Trading Room, and Does It Really Save Clients...
Conventional wisdom holds that programmatic ad buying, and the Big Data that powers it, will dominate media planning for both agencies and presidential campaigns in the coming years. As a panel of...
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Always 'Like a Girl' Adds the 2015 Emmy Award to Its Haul of Trophies
At some point, they'll have to start inventing new prizes to give to Leo Burnett's "Like a Girl" campaign for Procter & Gamble's Always. The work, which has won so many industry awards, added the...
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Ad of the Day: James Franco, Jaleel White Star in Droga5's Wonderfully Weird...
Droga5 delivers two of the year's most entertaining celebrity endorsements, as James Franco and Jaleel White ride with their alter egos—the former paired with his artsy side, the latter with a wax...
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