Clik here to view.
Ad of the Day: Reebok Runs Through All the Days of Your Life in This Clever Spot
Sure, regular exercise can help you look and feel younger. Sometimes, even much younger. But this is ridiculous. Adidas' Reebok division expands its "Be More Human" platform today with a minute-long...
View ArticleClik here to view.
Pepsi Embraces the 5-Second Spot, Making 100 of Them for TV and Digital This...
Sometimes, longer is better. But Pepsi is going super short with its new emoji-themed commercials, creating a slew of 100 five-second spots that will air on TV and in search-triggered digital media...
View ArticleClik here to view.
Are Your Eyes Playing Twix on You? Twins Freak People Out in Candy's Fun New Ad
Playing on the double-sticked nature of the product, Twix in the Nordics pulled a modern—and more discomfiting—version of Doublemint's "Double Your Pleasure." Patchwork Group in Denmark helped prep...
View ArticleClik here to view.
Team Canada's Winter Warriors Prep for Warmer Weather in Striking Rio 2016 Ads
Canada's climate includes harsh terrain and gnarly winters—which is why its athletes are so hardcore, says a new ad for the nation's Olympics team. The Canadian Olympic Committee and agency Cossette...
View ArticleClik here to view.
Selfridges Promotes Female Strength With a Mystical, Magical and Powerful...
We're not in "Like a Girl" territory anymore. As one Adweek editor thoughtfully put it this week, "Female strength is the new female empowerment." And while Always' charming campaign may have begun...
View ArticleClik here to view.
Justin Bieber's 'Sorry' Is Suddenly a Song About Allergies in This Hilarious...
Allergy season is here, which means it's time for a fun song about snot and sucky genes! Set to Justin Bieber's hit "Sorry," pop-song parody artists Laughing Moms—aka Alisha Found Eden—croon about...
View ArticleClik here to view.
Speed Rapper With a Dying Phone Battery Shocks Passersby With His Fast Talking
"You want lasagna for dinner?/Ricotta's a winner/I'm thinking' bout a little pasta with some sauce in the center." Speed rapper Mac Lethal busts out those lines and a whole lot more in this...
View ArticleClik here to view.
If Choreography Were an Olympic Sport, Lacoste's Rio 2016 Ad Would Surely Win...
With less than 100 days to go before the Rio Olympics, Lacoste builds on its "Life is a beautiful sport" campaign with a chic new video called "Support with Style." Created by BETC and its music...
View ArticleClik here to view.
Ad of the Day: A Blind American Tours Quebec in This Clever, Inspired Tourism Ad
It's a simple insight, in retrospect. Tourism is usually thought of as "seeing the sights." But what if visiting a particular region offers such a rich experience, for all your senses, that seeing it...
View ArticleClik here to view.
Cider Brand Is Broadcasting a 'Live GIF' of a Guy Making the Same Movements...
Livestreaming brand stunts are getting more and more popular—one of our recent favorites being the Waitrose campaign from the U.K. that showed live feeds from the grocery chain's farms. Here's a more...
View ArticleClik here to view.
DDB Turned Lonely Island's 'I Just Had Sex' Into a Song About Endangered Species
Yeah, they hit that. Want to hear the deets? Some swaggering cartoon pandas sing a slightly more animalistic version of Lonely Island's viral blockbuster "I Just Had Sex" in a new campaign about...
View ArticleClik here to view.
Sprint Turned a Wrecked Car Into a Mangled Emoji for This 'Don't Text and...
April was Distracted Driving Awareness month, and Sprint saved one of the most eye-catching PSA for last—unveiling the sculpture above in downtown Miami last Friday. Titled "The Last Emoji," it was...
View ArticleClik here to view.
Media Agency Initiative Hires Former Starcom Exec as Global Chief Strategy...
Full-service media agency Initiative has hired Kate Bower as global chief strategy officer, a role that will also see her run its U.S. strategic operations. Bower previously served as strategic lead...
View ArticleClik here to view.
Samsung Is Helping Preemie Babies by Making Incubators Feel More Like the Womb
Samsung is back to pull at your heartstrings again, this time with a campaign about premature babies. Infants born too early face a greater risk of language and attention disorders later in life. The...
View ArticleClik here to view.
KFC Just Made Edible 'Finger Lickin' Good' Nail Polish That, Yeah, Tastes...
April Fools' Day was a month ago, but KFC is only just now announcing that it has made two edible nail polishes that bring the classic tagline, "Finger Lickin' Good," grossly to life. Ogilvy &...
View ArticleClik here to view.
Ad of the Day: A Son Betrays His Father in the Most Painful Way in This...
The luxury auto wars get personal in Crispin Porter + Bogusky's new 60-second spot for Infiniti, as a young man bearing a terrible secret travels to meet his father, knowing he's about to let him down...
View ArticleClik here to view.
The New Generation of Hybrid Creatives Is Here. Is Your Agency Ready for Them?
Meet Jason. He's an art director/filmmaker/editor/web designer. Or say hello to Sarah. She's a writer/art director/journalist/photographer. Over there's Ayusha. She's a planner/art director. They're...
View ArticleClik here to view.
Pure Protein Bars Are There When Life Quickly Unravels in Droga5's Comic Ads
Taking care of yourself and eating healthy is all well and good when life is going smoothly. But when does life ever go smoothly? That's the message of a comical new campaign by Droga5 for Pure...
View ArticleClik here to view.
BBDO New York Promotes Managing Director Kirsten Flanik to President
The New York offices of BBDO have promoted Kirsten Flanik to the role of president, effectively immediately. Flanik has spent nearly a decade at the Omnicom network, previously serving as managing...
View ArticleClik here to view.
Pepsi's Emoji Billboards and Instagram Photos Are Cool in Ways That the TV Isn't
There's no getting around the fact that emojis, whatever their social equity among young people, are quite literally cartoony. And if you're going to build a whole global ad campaign around them, as...
View Article