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Champion Swimmer Ian Thorpe Pitches Thorpedo Pool Cleaning Service to...

Ad agencies will eventually tire of fake documentary videos, we promise—but not before Optus has a chance to reveal that, yes, Olympic swimmer Ian Thorpe's Thorpedo Pool Cleaning ad was a joke....

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UM Reorganizes Its North American Network After Big Wins in the 'Year of the...

IPG's UM was named Adweek's 2015 Media Agency of the Year in February after winning J&J, Coca-Cola, CVS, BMW and McCormick in the spate of reviews known colloquially as "Mediapalooza" or "The Year...

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Nike Is Giving Away Kyrie Irving's New Sneaker Boxed Up Like Krispy Kremes

Kyrie Irving has an arsenal of secret tricks that make him great at basketball, but his latest reveal may be his most surprising edge yet—his own personal donut.  In a new R/GA ad from Nike's Kyrie 2...

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Ad of the Day: Linus Karlsson Tries Comedy Again With a Bizarre Fishing...

Eight out of 10 fishermen prefer Smith sunglasses over other brands. So, what on earth is wrong with the other two guys? That was where Linus Karlsson and his team started out in brainstorming ideas...

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Here's the Best Reason Yet to Put Cats on Every Ad Space in This London Tube...

Hundreds of years from now, a new bionic race of human beings will look back on this moment—among other vestiges of our time—and conclude we all shared a god after all. (It's happened before.)...

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This Disney Agency Took Us Inside Its Live 'Mad Hatter' Poster With Johnny Depp

Last week we showed you a pretty cool livestreamed movie poster at Disneyland, featuring Johnny Depp interacting with fans in real time as the Mad Hatter from the upcoming Disney film Through the...

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Former RAPP U.S. President Files Lawsuit Accusing CEO of Discrimination and...

Recently departed RAPP U.S. president Greg Andersen has sued his former employer alleging wrongful termination, retaliation and discrimination in a suit echoing the case that recently led to the...

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This Brooklyn Agency Made Its Logo and Brand Identity Out of the Partners' DNA

Agencies talk a lot about brand DNA. Well, this Brooklyn agency's brand is its DNA. Travis Weihermuller and Dominic Santalucia want their shop, lifeblood, to explore "what makes us human." So, they...

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Craft Brewers Teamed Up to Make a Single Beer, With 4,490 Brewery Names on...

This week is American Craft Beer Week. To celebrate, craft brewers have teamed up to create a single beer, which is being made using the same recipe by more than 100 craft brewers—and in an act of...

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TBWA Made a Provocative Floating Tribute to Syrian Refugees Who Died at Sea

Last month, more than 200 gravestones appeared in the Mediterranean Sea, about 200 meters off the Aegean coast of Turkey. Made of waterproof styrofoam that resembled marble, and anchored with weights,...

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Airbnb's Cool Retro Ads for the Brooklyn Half Marathon Ask You to (Gasp) Call...

Airbnb is going old school in its newest local campaign—promoting New York businesses with a phone tree. To support its sponsorship of the upcoming Airbnb Brooklyn Half Marathon, the hospitality tech...

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Ad of the Day: Organic Valley Punks NYC With a Coffee Shop That Sells Only...

The cream keeps rising to the top at Organic Valley. After earlier hit ads like "Saving the Bros" and "Real Morning Report," the brand really milks it in a new spot by having one of its dairy farmers,...

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Ad of the Day: Getty Images Brilliantly Made 4 Famous Faces Entirely Out of...

Brazilian agency AlmapBBDO does consistently brilliant campaigns for Getty Images, from 2012's "From Love to Bingo," which used 873 stills from the Getty archive to tell the story of a single life in...

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Ray-Ban Is Latest Brand to Have People Stare at Each Other for 4 Minutes and...

In yet another recreation of a 1997 experiment to try to get people to fall in love, Ray-Ban got a bunch of carefully chosen strangers to answer questions and look into each other's eyes for four...

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Stella Artois' Special Cans for the Cannes Film Festival Are a Story in...

For this year's Cannes Film Festival, BBDO created four limited-edition beer-can designs for Stella Artois. But instead of promoting the brand's values in a traditional way—flashier takes on the logo...

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Royal Danish Theatre Just Put Out a Truly Crazy Paean to the Creative Process

The ballerinas at the Royal Danish Theatre are not messing around. Tutu-clad dancers wield AK-47s in a new ad for the theater, celebrating the many hands and hard work that go into putting on a...

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Aeromexico Takes Aim at Trump With a Gritty, Defiant Ad About Walls and Borders

"Borders. Has anything good ever come of them?" asks a voiceover in the spot below, as gray-scale images of walls, fences and "No Trespassing" signs speed past."Separation? Limits? I've seen as many as...

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Ad of the Day: Clearasil Admits It Doesn't Get Teens at All in Hilarious...

What on earth does Clearasil know about teenagers from inside its corporate offices in Parsippany, N.J.? Basically nothing, except how to make anti-acne products for them, the company admits in 10...

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This Agency Built an Online Library of Orgasms to Teach Us What Pleasure...

Here's a weird secret: I'm pretty sure the orgasm sounds I make with partners have been influenced by porn. Now you know more about me than my doctor does. Why I'm feeding you creepy personal facts:...

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Snapple Leaps Into the Absurd with Ads That Bring Its Cap Facts Vividly to Life

Real Fact #6001: This is one loopy campaign.  Deutsch pours on the silly for Snapple in new ads that breathe life into those numbered bits of (dubious) information printed inside the brand's bottle...

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