Ad of the Day: British Supermarket Ad With a Young Gardener Couldn't Be More...
A British supermarket has turned to a superhuman director to radically shift gears in its advertising. Waitrose's new campaign from BBH London is its first to focus on the grocery chain's culture and...
View ArticleTaco Bell Sings 'Old McDonald,' Says the Egg McMuffin Belongs Back in 1984
Taco Bell's all-out assault on McDonald's breakfast continues in this 30-second spot, "Get With the Times," which posits that eating an Egg McMuffin isn't just uncouth—it's medieval. While the earlier...
View Article5 Things Wrong With These New Veet Commercials, From Minor to Egregious
Veet, the hair-removal brand, has a new ad campaign out from Havas Worldwide with the theme "Don't risk dudeness." Three ads feature women who turn into hairy, overweight men (actually, the same...
View ArticleHow a Music Company Made Some of the Year's Best Sports Ads
IDEA: People listen to music before playing sports to find rhythm, focus, inspiration. But elite athletes do so for more complicated reasons—not just to connect to positive influences, but to escape...
View ArticleDesigner Creates Delicious Résumé With the Winning Ingredient Baked Right In
It's not so strange for folks to bring cookies, cakes and candies to work and share them with colleagues. But for job applicants to prepare treats and serve them to prospective employers before even...
View ArticleHave Another Good Cry With Thai Life Insurance's Latest Beautiful,...
They've done it again. Thai Life Insurance has unveiled another masterful mini-film by Ogilvy & Mather Bangkok, the latest in a string of tear-jerking,...
View ArticleCrazy 3-D Newspaper Ad Brilliantly Hides a Whole Kitchen Inside a Classifieds...
Innovative newspaper ads are a rare beast. We've seen a few fun ones lately—the Game of Thrones ad with the dragon shadow; the ad for the movie The Book Thief with two almost completely blank pages....
View ArticleBarbarian Group Has Its Superdesk, But Barton F. Graf's Offices Might Be Even...
For those of you blown away by The Barbarian Group's 4,400-square-foot undulating "superdesk," Gerry Graf wants you to know his offices are pretty damn impressive, too. Much like TBG's snake-like,...
View ArticlePopSugar Launches Full-Service Unit The Bakery
If you are a company looking to target the ladies, PopSugar is serving something up for you. The women’s lifestyle company today unveiled The Bakery—a full-service, in-house team dedicated to helping...
View ArticleDevastating Gun-Control Ad Reminds You That Kids and Firearms Don't Mix
Grey New York and its client, States United to Prevent Gun Violence, won a silver Lion in Film at Cannes last year for "Ed," their brutal spot about gun violence, set in a workplace. The sequel,...
View ArticleFirst Wine in a Box, Now Wine in a Can?
Raise your brushes and rollers to toast Lithuania's McCann Vilnius, which recently packaged France's famed Beaujolais Nouveau in limited-edition paint cans for a fun self-promotion. McCann says it...
View ArticleThis Music Marketing Firm Mixes Brands, Bands and Fans
SpecsWho Founder and CEO Justin LefkovitchWhat Experiential music marketing firmWhere Santa Monica, Calif. In marketing, the relationship among brands, bands and fans can be tricky. Brands want to...
View ArticleWould You Help a Freezing, Abandoned Baby? This Ad Stunt Isn't So Sure
Humans are so empathetic and caring. No, wait, they're selfish and horrible! Advertising stunts can't seem to decide. Six weeks ago, we were impressed by several humans who helped a smaller human get...
View ArticleAd of the Day: Alison Brie and Adam Scott Host a Socially Awkward Party With...
If there's one age-old trick that's worked for mid-priced brands, it's poking fun at the prententiousness of their costly competitors. Smirnoff's new campaign is no exception, though it somehow...
View ArticleAd for Popped Wheat Thins Has the World's Slowest Airborne Police Chase
Wheat Thins revisits the golden age of ballooning in this weird spot from New York agency Being for the cracker brand's new air-popped snacks. Why they went with cops trying to pull someone over, I...
View ArticleReincarnation Isn't Kind to Trump, Zuckerberg and Gates in Luxury Magazine Ads
Donald Trump, Bill Gates and Mark Zuckerberg get reincarnated as an owl, a llama and a sheep, respectively, in AlmapBBDO's unusual campaign for Top Magazine, a luxury fashion and lifestyle title in...
View ArticleAd of the Day: Speeding Drivers Are Invited to Their Own Funerals in Surreal...
Unless you're Phil Shifley, you probably haven't been to your own funeral. But some Belgians have, as you can see below in a bizarre stunt PSA for a safe-driving awareness campaign. It's never...
View ArticleBrewer Goes for Adorably Terrifying With Half-Pony, Half-Dinosaur Mascot
Durham, N.C., resident Keil Jansen may have quit his job as a teacher to start a nanobrewery, but judging by its name, Ponysaurus Brewery, his old profession clearly rubbed off on him. Raleigh ad...
View ArticleThe New Head of McCann Erickson N.Y. Misses the Rain and Camaraderie of London
SpecsWho Chris MacdonaldNew gig president, McCann Erickson New YorkOld gig CEO, McCann Erickson London; chairman, McCann WorldgroupAge 47You grew up in Oxford. Did you ever think you would work in the...
View ArticleAd of the Day: IBM Ran 62 Different Spots on the Masters. So, How Did That Go?
IBM wants you to know it's everywhere. It especially wants you to know that if you are a golf fanatic or C-suite executive who watches the Masters from start to finish. With the help of Ogilvy &...
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