Ad of the Day: Verizon Reminds Parents That Girls Aren't Just Pretty but...
It's 2014. We're in a post-feminist society, right? Ha ha. Nope. That's why campaigns like "Inspire Her Mind," from Verizon, in partnership with Makers, are so important. The initial spot, which had...
View ArticleVolvo Tells Millennials They Can Ride in a Volvo Again, This Time Facing Forward
Hey, millennials, 20 years ago you might've been riding in the third row of a Volvo station wagon, staring out the back window and maybe trying to stave off the slight nausea that can accompany your...
View ArticleCoca-Cola Has Flower Power in Ogilvy Ads for Its New PlantBottles
Coca-Cola's orgy of happiness continues with recyclable plastic beverage bottles made partially from plants, touted in cute ads from Ogilvy New York. The ads are rendered in Coke's signature colors...
View ArticleNothing's Sacred: 'Dumb Ways to Die' Is Now Being Used to Hawk Life Insurance
One of the lovably misguided characters from "Dumb Ways to Die" sold both his kidneys on the Internet. Now, the client behind the beloved campaign has made a similarly greedy deal with the devil....
View ArticlePETA Wonders How You'd Feel If Your Hair Was Ripped Out Like an Angora Rabbit's
Plucking Angora rabbits to use their fur in clothing is like waxing the hair off unwilling humans, says PETA's latest human-shaming ad. Characteristic of the animal advocacy group's PSAs, it's...
View ArticleAd of the Day: Real-Life Eco Activists Battle Police for Replay's Natural...
Can environmental activists also be effective corporate shills? It's a tough balancing act. But 180 Amsterdam wanted only authentically aggrieved talent to star in its striking, filmic new global...
View ArticleCanal+ Lets You 'Be the Bear' in Fun Interactive Sequel to Famous TV Spot
I'm roaring with approval for this interactive sequel, of sorts, to "The Bear," the 2012 Grand Prix-winning commercial from BETC Paris and French movie channel Canal+. In the original, an ursine...
View ArticleIndia's Internet Baby: Agency Says Cannes Contender Is Beautiful, Not Terrifying
CANNES, France—Maybe India's Internet Baby isn't as horrifying as he seems? If you think about it, the preternaturally social star of the MTS Telecom campaign—who learns to cut his own umbilical cord...
View ArticleSarah Harbaugh and Jon Gruden Fight the Scourge of 'Dad Pants' for Dockers
Dockers prepares men for fatherhood, among other things, in these two videos from Red Tettemer O'Connell + Partners, timed to Father's Day. Former Tampa Bay Buccaneers head coach Jon Gruden gives a...
View ArticleCAA Scores Grand Prix and 2 Gold PR Lions for Chipotle's 'The Scarecrow'
CANNES, France—CAA Marketing and Chipotle, which teamed up to win two Grand Prix in 2012, added a third here tonight, winning the top prize in the PR Lions contest for "The Scarecrow," its latest...
View ArticleMcCann Melbourne's 'Guilt Trips' Train Campaign Wins Creative Effectiveness...
CANNES, France—McCann Melbourne, which won a record five Grand Prix last year for "Dumb Ways to Die," won the 2014 Creative Effectiveness Grand Prix here on Monday for a different train campaign: its...
View Articleadam&eveDDB Selfishly Snags the Promo Grand Prix for 'Sorry, I Spent It on...
CANNES, France—It pays to be selfish. London agency adam&eveDDB was celebrating that grinch-like truism here tonight as it reeled in the Grand Prix in the Promo & Activation Lions contest for...
View ArticleOgilvyOne Soars to Direct Grand Prix for BA's Plane-Detecting Billboards
CANNES, France—Ogilvy & Mather, which won four Grand Prix in 2013, is off to a good start at this year's festival, too, winning the Direct Lions Grand Prix here tonight for its delightful #lookup...
View ArticlePurell and TNT Ads Remind You That Hand Sanitizer Is Good in a Global Pandemic
Gas masks might imply that something stinks, but that's probably not the intended message of Mono's Grand Central Terminal takeover this week promoting Michael Bay's TNT series The Last Ship. (A...
View ArticleFiat's New TV Ads Made Entirely of GIFs: Are They 'Endless Fun' or Overkill?
For better or worse, Fiat's latest TV commercials might make your head spin. The brand recently commissioned some wacky GIFs from The Richards Group for the Fiat Tumblr page, but Chrysler CMO Olivier...
View ArticleKanye West Charms Cannes With His Moral Take on Brands and Culture
CANNES, France—Kanye West was roundly ridiculed last year when he likened himself to Steve Jobs in a New York Times interview. But the rapper is very much like the late Apple founder in at least one...
View Article360i's Sarah Hofstetter on Reaching the Top—and Staying There
CANNES, France—Everyone dreams of being No. 1. But reaching the top quickly introduces a new pressure: staying on top. It's a problem most agencies and brands would be happy to have, and it's one...
View ArticleFCB Basks in the Sun With Mobile Grand Prix for Nivea's Beach Bracelet
CANNES, France—This gorgeous beach town was the perfect setting for the Grand Prix award in the Mobile Lions contest here tonight, as FCB São Paolo took the prize for its ingenious Nivea bracelet that...
View ArticleMcCann Lima Is All Smiles After Winning Media Grand Prix for Coke's 'Happy ID'
CANNES, France—Coca-Cola added to its impressive legacy of hauling in Cannes Lions by snagging the Media Grand Prix here tonight for a Peruvian campaign from McCann Lima centered on getting people to...
View ArticleWhybin\TBWA Cashes In With Outdoor Grand Prix for Fabulous GAYTMs
CANNES, France—A colorful gay pride campaign from Australia that turned ATMs into GAYTMs earned Whybin\TBWA the Grand Prix in the Outdoor Lions contest here tonight. The campaign, done for ANZ Bank's...
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